Available for remote roles and long-term collaboration.
Brand designer building systems, not just assets
I design brand systems, websites, and product interfaces — working closely with teams to create clear, scalable design solutions.





What I do
I design brand systems, websites, and product interfaces that help teams communicate clearly and move faster.
Brand Identity & Strategy
Designing brand systems — from positioning to visual identity — that teams can use consistently across product, marketing, and communication.
Web Design & Development
Designing and building responsive websites focused on clarity, usability, and performance.
Ongoing Support
Collaborating with teams to refine, expand, and maintain design systems over time.
About me
I’m a brand and product designer with 11+ years of experience helping teams turn ideas into clear, usable, and scalable design systems.
I’ve delivered over 100 projects across branding, web, and product design, helping companies move from early, inconsistent visuals to clear and scalable systems.
As a freelance design partner at Toptal, I’ve worked with international clients including monday.com, Thyssenkrupp, and the University of Notre Dame — delivering high-quality design solutions across brand, web, and digital products.
Previously, I co-founded a design agency where I led a team of designers and delivered 50+ projects, improving efficiency, consistency, and client retention.
I’m comfortable working remotely and collaborating closely with product, marketing, and development teams. I focus on clarity, strong systems, and design decisions that support real business outcomes.
I’m comfortable working remotely and collaborating closely with product, marketing, and development teams.

11
+
years of design experience helping brands grow and adapt
24
+
countries across clients and teams
100
+
design projects across branding, web, and product
Selected work
Selected work focused on clarity, usability, and scalable design systems.
A selection of work developed in collaboration with teams across startups, NGOs, education, and established companies — all focused on creating clear, scalable design solutions that drive real impact.
What it’s like working with me
What teams say when the work works
I’ve worked with founders, marketers, and product teams to help them present their brand with clarity and confidence. Here’s what a few of them had to say:
It was a pleasure to work with Alex. He is a very creative person, an ambitious one and he has good communication skills. He manages to deliver all the projects in time and always comes up with various solutions to solve the problems and usually gives great ideas. I highly recommend Alex for his talent, development, integrity and I can state that he is a real team player.
Ioana Socaciu
Head of Marketing at Tiger Amira
"Working with Alex has been a very compelling and fun experience to see something I am very passionate about come to life and develop a visual personality. Alex was quick to respond and address any changes or issues and also helped with guiding me through the decision-making in key parts of the collaboration along the way. Unlike previous assignments with graphic designers the process did not feel like a burden but has been an exciting step-by-step workflow."
Manuel Reimansteiner
CEO and founder of Floravitro
It really is a pleasure working together with Alex. Communication is straight forward and prompt. He always is very caring about my wishes and offers several approaches. I can warmly recommend Alex for any design task you might have.
Christiane Koerdel
Writer and Entrepreneur
Available for remote roles and long-term collaboration.
Brand designer building systems, not just assets
I design brand systems, websites, and product interfaces — working closely with teams to create clear, scalable design solutions.





What I do
I design brand systems, websites, and product interfaces that help teams communicate clearly and move faster.
Brand Identity & Strategy
Designing brand systems — from positioning to visual identity — that teams can use consistently across product, marketing, and communication.
Web Design & Development
Designing and building responsive websites focused on clarity, usability, and performance.
Ongoing Support
Collaborating with teams to refine, expand, and maintain design systems over time.
About me
I’m a brand and product designer with 11+ years of experience helping teams turn ideas into clear, usable, and scalable design systems.
I’ve delivered over 100 projects across branding, web, and product design, helping companies move from early, inconsistent visuals to clear and scalable systems.
As a freelance design partner at Toptal, I’ve worked with international clients including monday.com, Thyssenkrupp, and the University of Notre Dame — delivering high-quality design solutions across brand, web, and digital products.
Previously, I co-founded a design agency where I led a team of designers and delivered 50+ projects, improving efficiency, consistency, and client retention.
I’m comfortable working remotely and collaborating closely with product, marketing, and development teams. I focus on clarity, strong systems, and design decisions that support real business outcomes.
I’m comfortable working remotely and collaborating closely with product, marketing, and development teams.

11
+
years of design experience helping brands grow and adapt
24
+
countries across clients and teams
100
+
design projects across branding, web, and product
Selected work
Selected work focused on clarity, usability, and scalable design systems.
A selection of work developed in collaboration with teams across startups, NGOs, education, and established companies — all focused on creating clear, scalable design solutions that drive real impact.
What it’s like working with me
What teams say when the work works
I’ve worked with founders, marketers, and product teams to help them present their brand with clarity and confidence. Here’s what a few of them had to say:
It was a pleasure to work with Alex. He is a very creative person, an ambitious one and he has good communication skills. He manages to deliver all the projects in time and always comes up with various solutions to solve the problems and usually gives great ideas. I highly recommend Alex for his talent, development, integrity and I can state that he is a real team player.
Ioana Socaciu
Head of Marketing at Tiger Amira
"Working with Alex has been a very compelling and fun experience to see something I am very passionate about come to life and develop a visual personality. Alex was quick to respond and address any changes or issues and also helped with guiding me through the decision-making in key parts of the collaboration along the way. Unlike previous assignments with graphic designers the process did not feel like a burden but has been an exciting step-by-step workflow."
Manuel Reimansteiner
CEO and founder of Floravitro
It really is a pleasure working together with Alex. Communication is straight forward and prompt. He always is very caring about my wishes and offers several approaches. I can warmly recommend Alex for any design task you might have.
Christiane Koerdel
Writer and Entrepreneur
Available for remote roles and long-term collaboration.
Brand designer building systems, not just assets
I design brand systems, websites, and product interfaces — working closely with teams to create clear, scalable design solutions.





What I do
I design brand systems, websites, and product interfaces that help teams communicate clearly and move faster.
Brand Identity & Strategy
Designing brand systems — from positioning to visual identity — that teams can use consistently across product, marketing, and communication.
Web Design & Development
Designing and building responsive websites focused on clarity, usability, and performance.
Ongoing Support
Collaborating with teams to refine, expand, and maintain design systems over time.
About me
I’m a brand and product designer with 11+ years of experience helping teams turn ideas into clear, usable, and scalable design systems.
I’ve delivered over 100 projects across branding, web, and product design, helping companies move from early, inconsistent visuals to clear and scalable systems.
As a freelance design partner at Toptal, I’ve worked with international clients including monday.com, Thyssenkrupp, and the University of Notre Dame — delivering high-quality design solutions across brand, web, and digital products.
Previously, I co-founded a design agency where I led a team of designers and delivered 50+ projects, improving efficiency, consistency, and client retention.
I’m comfortable working remotely and collaborating closely with product, marketing, and development teams. I focus on clarity, strong systems, and design decisions that support real business outcomes.
I’m comfortable working remotely and collaborating closely with product, marketing, and development teams.

11
+
years of design experience helping brands grow and adapt
24
+
countries across clients and teams
100
+
design projects across branding, web, and product
Selected work
Selected work focused on clarity, usability, and scalable design systems.
A selection of work developed in collaboration with teams across startups, NGOs, education, and established companies — all focused on creating clear, scalable design solutions that drive real impact.
What it’s like working with me
What teams say when the work works
I’ve worked with founders, marketers, and product teams to help them present their brand with clarity and confidence. Here’s what a few of them had to say:
It was a pleasure to work with Alex. He is a very creative person, an ambitious one and he has good communication skills. He manages to deliver all the projects in time and always comes up with various solutions to solve the problems and usually gives great ideas. I highly recommend Alex for his talent, development, integrity and I can state that he is a real team player.
Ioana Socaciu
Head of Marketing at Tiger Amira
"Working with Alex has been a very compelling and fun experience to see something I am very passionate about come to life and develop a visual personality. Alex was quick to respond and address any changes or issues and also helped with guiding me through the decision-making in key parts of the collaboration along the way. Unlike previous assignments with graphic designers the process did not feel like a burden but has been an exciting step-by-step workflow."
Manuel Reimansteiner
CEO and founder of Floravitro
It really is a pleasure working together with Alex. Communication is straight forward and prompt. He always is very caring about my wishes and offers several approaches. I can warmly recommend Alex for any design task you might have.
Christiane Koerdel
Writer and Entrepreneur



